It goes without saying that company websites are great sources for information about a company. Many users will use the company’s website as the primary source of information about what type of products are available and how to use them. But it can’t be the only source of information—especially in the markets Chromaflo serves. Those…
By Srinivasa Rao, Regional Commercial Director, Indian Sub-Continent (ISC) & Sub-Saharan Africa (SSA) In 2017, Chromaflo established its manufacturing facility in Mumbai India primarily to service customers in the architectural and industrial coatings market. Over the last four years, however, Chromaflo has diversified its product offering and is now able to support additional opportunities in…
Can new products be innovative and environmentally-friendly at the same time? That was the question on everybody’s mind earlier this Spring at the European Coatings Show (ECS) 2019. Here are three ways manufacturers are getting this done, courtesy of ECS 2019.
Mass customization is now the norm for nearly everything that can be purchased these days and younger consumers expect color to be both very personal and available on demand. When it’s not, they quickly move on to the next option. Promoting and positioning the color or shade that will attract customers to your business remains the challenge.
The concept of color affecting mood is nothing new. Ancient Egyptians and Chinese practiced chromotherapy, using colors to heal various maladies. Today’s color theory, color psychology and color therapy are our modern equivalents. What is less well known or familiar is that the opposite is also true. Mood can affect our choice of colors, and not just on an individual level.
With the recent upswing in new construction and renovations, the demand for architectural coatings is rising, as well. Whether for new commercial space or home remodels, coatings users, specifiers and applicators are squeezed for time and resources.
Inspired by their recent family vacation to the beach, a couple paints their bathroom a rich blue color with deep undertones reminiscent of the ocean on a clear day. The paint contrasts perfectly with their white cabinetry and molding and looks great until the next day after a hot, steamy shower when they notice brown streaks dotted with unsightly splotches cascading down their walls.
IR reflective technology expands color options and reduces costs for residential and commercial buildings
3 common sources of color complaints – and how to avoid them
How architectural coatings companies can meet demand for brighter paint and coatings
The colorants industry is constantly changing as technology and global economics push innovatation. Here are the biggest colorant trends shaping the industry.
How to incorporate green thinking in your paint or coatings business
